Insights - Page 2 of 3 - CRM Insights

Getting Started with CRM [Webinar]

Are you about to embark on your CRM journey? Then STOP! Don't go a step further until you've watched this essential webinar.

27 September

How much does a CRM system cost?

How much does a CRM system cost? Sounds like an easy enough question, but is it? Our Commercial Director, Mike Basketter, explores just what goes into determining the cost of a CRM system.

26 August

How to build your CRM business case [incl. CRM Business Case Template]

FREE Download CRM Business Case Template CRM Business Case TemplateHow to build a business case to convince top management to support your CRM projectPrior to putting this CRM Business Case Template together, we took a look to see what else was freely available on the internet. We also looked back through our project archives at […]

1 July

Is your digital transformation suffering from analysis paralysis? (and what to do about it)

Many digital transformation programmes get stuck. Afflicted by analysis paralysis. Here are 5 signs you might be afflicted, and what to do about it!

22 June

The CRM A-Z

CRM can be a big topic! So, to get you up to speed quickly, we've put together a CRM A-Z to provide you with a broad overview of the topic. Scroll though the post below, or simply jump to a letter of your choosing! A B C D E F G H I J K L M N […]

29 April

Sales Health Check [Webinar]

How healthy is your sales pipeline? In this free webinar CRM Insights Co-Director, Mike Basketter, joins Alex Bradley, Head of Sales at Workbooks, to discuss the importance of the sales pipeline.

14 October

8 Reasons Why A CRM Is Important

8 Reasons Why A CRM Is Important8 Reasons Why CRM Could Benefit Your BusinessYou can’t keep on top of customer callsForget post it notes and scraps of paper, have all your customer enquiries in one placeYour existing spreadsheets can no longer copeWe often find companies with lots of spreadsheets none of which are actively managedYou […]

14 March

5 Key Reasons People Buy CRM Solutions

5 Key Reasons People Buy CRM SolutionsRunning a successful business is no simple task. When marketing campaigns, data analysis, meetings and customer care all happen simultaneously, you need a powerful solution to bring all of these functions together in one place… Enter CRM.Gartner predicts that CRM will become a $36 billion market in 2017, with […]

10 February

Data Rot: What is it, and how much is it costing you?

Data Rot: What is it, and how much is it costing you?What is data rot? As explained on MarketingSherpa.com, B2B data decays or rots at a rate of 2.1% per month. This equates to a third of your business data becoming outdated each year, which can impact your marketing efforts, lead generation activities and customer […]

10 January

CRM Features Your Business Should Exploit

CRM Features Your Business Should ExploitMany people are confused about CRM software and what real benefits it can bring to their business. If this is you, don’t worry! We have put together the following simple guide to explain the key CRM features and how it can help you improve relationships with your customers, boost customer […]

10 December